Hipstamatic gets rowdy in Tejas with the new SXSW Hipstapak.Each Spring tech and music nerds alike descend upon the hippest town in all of Tejas, Austin for SXSW! This year Hipstamatic is making it easier than ever to document your festivities and relive them with a special limited edition lens and commemorative case. The people have spoken and “It’s hip to shoot n’ share square!” The Official SXSW FreePak will be available from Hipstamatic March 11-20, 2011.
As part of this festive shindig, Hipstamatic has partnered with SXSW to make the “TEJAS” lens, complete with warm worn tones and hints of a sunny southwestern glow. The official SXSW FreePak will be a free download from the HipstaMart section of the Hipstamatic App for iPhone. The SXSW FreePak comes with the Tejas Lens and commemorative Cowgirl Case. Throughout the festival, Hipstamatic ‘Community Ambassadors’ will be rocking parties, panel discussions, and street life day and night with the new gear. Live image feeds will be projected on the city walls in downtown Austin throughout the festival.
Hipstamatic users from around the globe can also be part of the action by submitting to our new Real Time Photographer Contest (sponsored by Macallan). In addition Hipstamatic will be hosting a daily photo shoot at Macallan’s Registration tent (March 11-15 from 2-7p & March 16 from 4-7p).
On Wednesday, March 16, Hipstamatic will team up will legendary lifestyle magazine, Esquire, and photograph all of the hottest celebrities in attendance. Images will be streamed at Esquire.com.
Follow all of the SXSW Hipstamatic madness at http://hipstamatic.com/SXSW. Or on Twitter at Hashtag #hipSXSW.
A Georgia O’Keefe inspired portrait shot with Hipstamatic’s new Tejas lens.
